Philip Avent Brand Anniversary Week

Date: 2020/07/23-07/29

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Overview

This single-page design allows for easy scrolling through all product offerings, making it efficient for users to browse the entire sale catalogue without navigating to multiple pages.

The consistent layout and color scheme maintain visual coherence throughout the long-scrolling page.

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Website design style

  • Vibrant and Bold: Uses a striking purple background color scheme
  • Product-centric: Heavily features product images and pricing
  • Grid-based layout: Organized display of multiple product categories
  • Visual hierarchy: Clear sections for different product types
  • Promotional: Emphasizes discounts and special offers

User flow

Website structure

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Information architecture: Clear and organized process flow

Design screen

Including web version and mobile version.

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